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Capturing analytics

General Site Statistics and Analytics

Adding tracking code to your site helps you track detailed statistics about the visitors to your site. Having this information can help you make informed site design improvements and drive targeted traffic (see this page for more information).

We recommend using Google Analytics (http://www.google.com/analytics/), unique visits, traffic sources, highest hit content, and click tracking (where are your users clicking). Google will provide a snippet of code to paste into our system. To learn more about using Google Analytics, see Using Google Analytics.

Adding tracking code to your site

  1. Navigate to Admin > Site.
  2. Select Tracking Code from the tabs on the right.
  3. Enter the tracking code provided by your analytics provider and click Save. This will place the code on every page of your site.
  4. Open your site, right-click on an empty space on the site and select View Source.
  5. Scroll all the way down and verify that the tracking code exists at the end of the source. If it is not present, contact Support to ensure that tracking code is enabled for your site.

Tracking Media Plays and Downloads

The CMS provides tracking for Sermons that are downloaded or played from your site itself (not via iTunes or other music/podcast applications). You can view those statistics under the D + L (Downloads and Listens) column under Content > Sermons.

Tracking RSS and Podcast Subscribers

The CMS itself does not track feed subscribers, but by using services like Feedburner (http://www.feedburner.com/), it is possible to track subscriber counts and other information. Services like Feedburner can be helpful for all types of content feeds: blogs, audio podcasts, and video podcasts alike.


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